If you’re a DTC founder in beauty, wellness, lifestyle, or sustainability, and:
- You’ve hit £10–30K/month but feel stuck in the content hamster wheel stage
- Your brand has traction, but your marketing doesn’t reflect the value you offer
- You’ve hired freelancers, dabbled with agencies, but are still stuck in the weeds
- You want content that feels calm, cohesive, and clearly connected to sales
- You’re ready to feel like the CEO again
If your dream is to take Fridays off, unplug from the feed, and still see Stripe ping, you’re in the right place.