From insta to inbox

We transform scattered content to a full-stack system that actually sells.

If you’re a DTC founder in beauty, wellness, lifestyle, or sustainability, and:

  • You’ve hit £10–30K/month but feel stuck in the content hamster wheel stage
  • Your brand has traction, but your marketing doesn’t reflect the value you offer
  • You’ve hired freelancers, dabbled with agencies, but are still stuck in the weeds
  • You want content that feels calm, cohesive, and clearly connected to sales
  • You’re ready to feel like the CEO again

If your dream is to take Fridays off, unplug from the feed, and still see Stripe ping, you’re in the right place.
Let's build your system >
The Growth Canopy is our signature, done-for-you offer that bookends your marketing strategy:

Top-of-funnel visibility across social
Bottom-of-funnel conversions via email
CMO-level support to bring both together

We don’t just post pretty content or write cute emails. We create a high-performing ecosystem that turns awareness into action and action into income.

WHAT'S INCLUDED:-

Your fully managed, done-for-you content engine, from scroll to sale:

1. Build strong foundations

You can't make decisions without data. Before we build anything, we audit your full funnel, content, email, site, and systems, to find what’s working, what’s leaking, and where the biggest growth levers live.

→ You’ll walk away with a clear plan rooted in real numbers, not guesswork.

2. Upgrade your content engine

Then we create on-brand, performance-led content across social and email that finally feels like you, but built to sell.

→ Your audience feels seen, your message is cohesive and optimised to initiate action.

Extras

  • Launch planning & execution
  • Professional product photography
  • UGC & video creation
  • Influencer or affiliate programmes

APPLY TODAY

3. Automate Your Backend to Drive Revenue

From welcome flows to pop-ups, segmenting to consistent campaigns your email ecosystem will finally feel professional and personal.  

→ You’ll make more sales from the audience you already have, without relying on launches or ads.

 4. Publish, test, and optimise on a 30-day cycle

Every 30 days, we review what’s working, adjust the strategy, and plug in new ideas to keep your content and campaigns moving the needle.

→ You get consistent visibility and smarter testing—without lifting a finger.

5. Scale to 6 or 7 figures on email

No more stale flows or guesswork. This is where your funnel becomes a money-making machine.

→ You’ll increase LTV, drive repeat purchases, and finally feel like your content is compounding, not just
keeping up.

The Growth Canopy

Apply and connect

If you feel like a good fit, we’ll send in a time to book a discovery call

Onboarding process  

Select your package and iron out all the details

Questionnaire and Audit

You’ll get an in-depth questionnaire about your products, audience and assets so we can understand everything we need to about your business.

Strategy meeting

We'll design the ultimate full funnel strategy to bring your offers, audience and messaging together. 

Start creating!

apply for one of our limited spaces today >

From customised carousels, to click-worthy campaigns, we bring your vision to life.

Apply and connect

If you’re a fit, we’ll book a discovery call

Onboarding process 

Select your package and iron out all the details

Questionnaire and deep dive 

You’ll get an in-depth questionnaire about your products, audience and assets so we can understand everything we need to about your business.

We'll design the ultimate full funnel strategy to bring your offers, audience and messaging together.

Start creating

Strategy meeting

sound good? apply here >

From customised carousels, to click-worthy campaigns, we bring your vision to life.

what we bring
to the table

Starting with a full funnel audit we identified areas of improvement including spotting and investigating several inconsistencies in the data, leading to two mini projects to rectify GA & Klaviyo triggers.

We then created a 90 day roadmap to revenue uplift. We implemented pop-up optimisation, rebranded their emails and optimised their welcome flow with the goal to lift revenue by 20%.

Full funnel

The team are delighted so far. We have also worked on their brand new product launch strategy to seamlessly introduce two new products to their audience. 

results & feedback 

case study: healthpath

Want results like these?

apply now >

Before

After

Mel was fantastic to work with from start to finish. The content she produced captured the essence of our campaign exactly. She produced her own independent, detailed research in advance of creating the video content, then executed the deliverables as agreed and on time. We're so proud to share it. Mel will be first on our list for any content we need in the future!!

- Stephanie The Times